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Developer tools & startups · US, Australia, UAE
DevForge — conversion-focused SaaS landing
Animation, SEO structure, and pricing sections for developer tools and startups launching globally.
· Based on DevForge
This case study describes how we designed and built an ADSA Labs product. Named client engagements will be added here when we are cleared to share them.
Challenge
Early-stage products had strong engineering stories but weak landing pages — slow LCP, vague value props, and no structured path from hero to trial. Launch deadlines did not allow a custom design sprint.
Approach
- Framer Motion used sparingly on hero and feature reveals to protect performance budgets.
- Semantic HTML and metadata patterns matching how ADSA Labs ships marketing sites on Vercel.
- Pricing, FAQ, and social-proof sections as composable blocks for A/B tweaks.
- Contact and waitlist forms ready to connect to Resend, Supabase, or CRM webhooks.
Outcome
- Launch-ready marketing surface with measurable Core Web Vitals targets.
- Template reused for multiple ADSA product previews and client pitch decks.
- Clear upgrade path to fully custom brand systems without throwing away structure.
Technologies
Next.js
Framer Motion
TypeScript
Tailwind CSS